A LITTLE ABOUT LAUREN…
inspired by nature, by beauty, by life
Lauren is a Petaluma-based floral designer, farmer, and owner and creative director of Lauren Hill Floral Studio.
She is known for creating natural, garden-inspired floral designs and naturalistic installations that capture the essence of how plants grow naturally in the garden or in the wild. Lead by her passion for the natural world and caring for it, her designs capture a vivid, unique, and rich display of textures, movement, and feel that capture the sense of beauty inspired by nature.
Lauren has always had a deep affection for all things that grow, particularly flowers. She pursued her studies in Wine and Viticulture at Cal Poly, San Luis Obispo, and spent several years in the wine industry, which eventually brought her to Sonoma County, where she now lives with her family. Her love for agriculture naturally led her to the realm of flowers, initially through flower farming and swiftly transitioning into floral design. She immersed herself in floristry education courses, working diligently until she established her own studio.
For years, she focused on honing her style and distinctive design perspective, offering an approach that emphasizes movement, texture, and the understated beauty of seasonal blooms.
The Story
of Lauren Hill Floral Studio
Each creation reflects her belief in the natural rhythm of the earth, embracing the way flowers grow, bend, and bloom effortlessly. We prioritize emotion in our designs, shaping them based on how we envision a space to feel when adorned with flowers. Whether for an intimate gathering or a grand celebration, our ultimate aim remains the same – to craft a floral atmosphere that feels like a seamless extension of your special day.
Now, Lauren and her husband, Brycen, their baby, and dog, Amelia, reside in Sonoma County, where they share a wine brand, Keltom Roots.
